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Certified Farmers’ Market Manager’s Manual
UPDATED to include new legislation: CA Food and Agriculture Code (AB 1871)
“I am thrilled to have this encyclopedia of all things CA farmers’ market at my side even after 20 years of being a manager. Regulations, rules, templates and perspective are all at my fingertips. If I’d had this incredible tool when I started, it would have saved me so much angst (and work). This book has helped me try new things as well as refresh old knowledge. I keep it near my desk and open it often.”
Diana Rodgers
Manager Mar Vista Farmers’ Market
CDFA CFM Advisory Committee
ToucanEd developed the Certified Farmer’s Market Manager’s Manual for the California Department of Food and Agriculture (CDFA), which was funded by a federal grant. This user-friendly manual provides managers of certified farmers’ markets with the information and tools they need to comply with state regulations, boost overall market success, and help protect market integrity. We are an authorized distributor for this product.
Manual contents:
 Take a look inside.
- Table of Contents of Manual
- Direct Marketing for California Farmers
- Essentials of a Successful Market
- Doing Business
- Market Integrity
- Informational Tools and Tips
- Resource Section
- 8.5" x 11" full color posters (set of 14)
View example posters.
Samples of posters:
- Thanks for Shopping with us Today
- Market Information Booth
- No Smoking
- First Aid
- We love pets, but can’t have them here. No dogs or Any Animals
- CD with electronic version of the manual, printable resources including forms, templates, maps, poster print files, flyer and sign templates and an art bank. View CD component.
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View example posters.
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